Israel - SodaStream Extends Offer Of 1,000 Jobs To Syrian Refugees At Its New Plant In Rahat
Israel - Following a year in which the company was ultimately forced to move from its West Bank location due to pressure from the group Boycott, Divestment and Sanctions (BDS), SodaStream International has announced it is willing to provide jobs for 1,000 Syrian refugees at its new plant in Rahat.
YNETNEWS.com (http://bit.ly/1FZZVPG) reports that in a press release SodaStream said it “can absorb 1,000 individuals, or up to 200 families, and provide them with an opportunity to build a new life in Israel, pending Israeli authorities’ approval.”
With the likelihood of such a deal coming to fruition due to the fact that Israeli Prime Minister Benjamin Netanyahu has, to date, rejected all proposals involving Israel taking in refugees—-some financial insiders are calling SodaStream’s offer more promotional than altruistic.
On Sunday, the daily business newspaper Calcalist wrote, “It’s hard not to see this plan as part of the company’s efforts to improve its image.”
In response, SodaStream CEO Daniel Birnbaum issued a statement, saying, “As the son of a Holocaust survivor, I refuse to stand by and observe this human tragedy unfold right across the border in Syria.”
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