Welcome, Guest! - or
Easy to remember!  »  VinNews.com

New York - Hoping To Woo Customers Back And Boost Sales, Whole Foods To Drastically Slash Prices

Published on: May 14, 2017 04:00 PM
Change text size Text Size  
People exit a Whole Foods Market in New York, U.S., May 10, 2017. REUTERS/Shannon StapletonPeople exit a Whole Foods Market in New York, U.S., May 10, 2017. REUTERS/Shannon Stapleton

New York - Customers of an upscale grocery chain can look forward to lower totals at the checkout line as a new customer loyalty program aims to lower prices in an effort to boost slumping sales.

The New York Post (http://nyp.st/2qjrdR5) reported that Whole Foods will be making the nationwide changes to its pricing structure by the end of the calendar year.  The Texas based chain has seen sales falling over the years as customers seeking high end organic products have been flocking to other stores, including Trader Joe’s and Kroger, where comparable products can be priced as much as 15 percent lower than at Whole Foods.

Whole Foods has reportedly lost 14 million customers in the past 18 months, according to Fox News (http://fxn.ws/2pyDSCG), and no longer holds the top spot in organic and natural food sales, ceding that honor to Kroger which began stepping up its offerings in that area in 2013.

Advertisement:

“There’s a lot of pricing pressure because their customers can get the same type of healthy food at lower costs at places like Walmart,” said Michelle Grant, head of retailing research at independent market research provider Euromonitor.

Whole Foods did not provide details of its new pricing structure, which is expected to lower prices on frozen food, milk and butter. Savings on dairy products may show up in stores as early as this summer.

Whole Foods has multiple stores in the greater New York area in locations including Brooklyn, Manhattan, Westchester, Long Island, Ridgewood, Paramus, Morristown, Marlboro, Newark, Spring Lake and Red Bank.



More of today's headlines

Washington - The top Democrat in the U.S. Senate said on Sunday that Democrats would consider refusing to vote on a new FBI director until a special prosecutor is named... Washington - Former Director of National Intelligence James Clapper on Sunday described a U.S. government "under assault" after President Donald Trump's controversial...

 

Total0

Read Comments (0)  —  Post Yours »

1

Sign-in to post a comment

Click here to sign-in.

Scroll Up
Advertisements:

Sell your scrap gold and broken jewelry and earn hard cash sell gold today!