Staten Island, NY – Check out the GreenBox, the Swiss Army Knife of pizza boxes.
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No more jamming a huge cardboard box into the fridge or the lobby recycling: the top of the GreenBox comes off and separates into four plates, and the bottom folds in half and becomes a vessel for leftovers.
“This is revolutionary,” said Dan Richer, owner of Arturo’s Osteria and Pizzeria in Maplewood, N.J., who tried out the 100% recycled GreenBox with fellow pie makers Monday.
“Parents will buy a pizza and take it to the park with their kids and rip it apart for the plates,” he said.
GreenBox is the brainchild of William Walsh, 42, who came up with the idea in college when his friend spilled hot cheese on his shirt.
Walsh ripped off a piece of the box and gave it to the friend to use as a plate. Now, he’s hoping to cash in 20 years after he cooked up the idea.
“It’s only a pizza box, but there are 2.3 billion pizza boxes manufactured in this country each year,” said Walsh.
Walsh patented the idea and has a warehouse full of GreenBoxes at a Staten Island warehouse. He has a few small customers in the New York area and hopes to land a contract with a nationwide chain.
He named it the GreenBox because it’s made of 100% recycled paper and eliminates the need for paper plates.
Walsh insists he can get the price down when more orders start to come in and he can benefit from larger-scale production.
‘Green Box’ Product Promo (Pizza Box) from Green Box on Vimeo.
Nu, now the kosher pizza shops can charge even more for their pizza.
Although I love the idea, I would B’Shita ask for an old fashoined box. I’m sick of the “green movement” pushing thier agenda down everyone’s throats!
This has to be one of the most brilliant ideas I have ever seen, seriously. It takes a special kind of vision to see the potential for a novel improvement in an ordinary, common, item.
Shmuel, I do hear your point, but if you were the one trying to put away the leftover pizza you might overcome that aversion.
#1 , why would you rather cut down G-d’s beautiful trees than recycle what is already cut? Just because you don’t like an abstract group of people’s tactics?
Let them keep their stomachs green by eating vegetables not pizza
I have been thinking for a long time that the pizza box could be improved upon as it is cumbersome once the pizza has been eaten. Oh well, I guess walsh beat me to it. Back to the drawing board. I got a few more idea in case any investers are reading.
Does it need to be toiveled?
I really don’t see the “GREENNESS” in this box, but I do see lots of conveniences.
Imagine yourselves before Pesach sitting on the steps feeding your children with this box.
I’m sure this idea will bring similar ideas to other foods or disposable items on the shelves.
There will be copy cats very soon to broad to copyright properly
I think it’s a great idea as a novelty, but I’m not so sure how “green” it is.
For structural soundness they are using corrugated cardboard. Regular pizza boxes are single-ply cardboard. They are using 3 times as much cardboard as regular boxes in order to save 4 paper plates. Genius!
How does 1 rip it in to 4 while the pie is in it ? Or do u have to take entire pie out ?? B4 pulling it apart. ?? Pls some1 explain ? (But the idea is gr8 !)
Awsome idea !! There is nothing more annoying than trying to throw out bulky pizza boxes – especially with the dept of sanitation agressively prowling our neighborhood to give us tickets.
maybe he should try his luck with Shark Tank. Its an ABC show where people ask for an investment in their company or invention for a % of equity to the investors!
Great Idea! Good Luck!
To Shimon, #8 : The idea seems to be a good one, very innovative. As far as the  216;green 217; part  211; that 217;s another story; it should be an understood by now for anyone who is up to what is really happening in the world today that all this  216;green 217; is just plain bunk  211; what it is  211; is an agenda to control everything. Wake up, the world is going one world order and is very scary! The religious community is the most clueless to what 217;s happening, yet we are the most vulnerable of all.
Brilliant!! Of course it will be a while before it hits the UK, but I can’t wait for the day.
I love it and would buy it in a heartbeat.
#21 , how does eating locally grown food, using less electricity, carpooling and reusing things you already own help anyone control anything? I would think that the more people can rely on the resources they and their local community already have the less easily they are controlled.
#14, if they weren’t using recycled cardboard, I would agree: most of the time I get pizza I transfer it to my non-disposable dishes anyway (though I don’t know how typical that is)
#19 How does recycling paper not save trees? If I cut down one tree and use it for paper, and then I need an additional half-tree worth paper, then I must cut down another (half) tree. If I were able to recycle half of the paper, from the original tree, then I would not need to cut down another tree. (And if half of that recycled paper were recycled, I would end up with a total of 1.75 trees worth of paper from one tree). So how exactly does the fact that some paper comes from trees planted specifically for the purpose of becoming paper change the fact that the more paper is recycled the fewer trees need to be cut down in the first place?