Bnei Brak – Charedim Mulling Boycott of Clothing Company over Immodest Billboard on Highway

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    The Immodest Billboard on HighwayBnei Brak, Israel – A billboard on the Ayalon highway for the Fox clothing company, featuring model Bar Refaeli, has raised the ire of the ultra-Orthodox.

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    Rabbi Mordechai Bloi, chairman of the Haredi group Guardians of Sanctity and Education, says the community is considering boycotting Fox. Prior to the billboard, Fox’s provocative ad campaigns featuring Refaeli had been limited to TV and Internet, to which members of the community are not exposed.

    “Whether people wish to see this or not is a personal choice, and we don’t tell people what to do in the privacy of their home. But they cannot be permitted to poison the public environment,” Bloi said.

    Fox has a big Haredi clientele and a large store in the religious community of Bnei Brak, and stands to lose from a boycott.


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    42 Comments
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    Anonymous
    Anonymous
    14 years ago

    Boycotting is a great idea. Too bad we cant do something about the billboards in new york.

    Anonymous
    Anonymous
    14 years ago

    Since when do the ehrleche baalabustas in Bnai Brak wear bathing suits or other immodest clothing such as model Bar Refaeli might be wearing so its not clear why Fox’s clothing is so popular in Bnai Brak. When I checked on their website, they don’t sell shtreimels and bekashes.

    Anonymous
    Anonymous
    14 years ago

    Way to go , and frankly the only way. In brroklyn we have this problem all the time , sometimes there will be brave and courages askanim that will try and talk to these company’s. , sometimes shdadlanis helps and other times it doesn’t , when it does help why do you think these company’s give in to take off offensive advertising “because they think it might give them negative publicity and in turn “hurt their bottom line” . So kol hakovod to rav Bloi “hit’em where it hurts”

    Izzy
    Izzy
    14 years ago

    Israel is a free country so they don’t have to look

    av
    av
    14 years ago

    Bnei Brak Charedim don’t wear FOX clothing anyways…Did FOX start making bekeshes or streimels???

    Anonymous
    Anonymous
    14 years ago

    this is exactly why people hate charaidim. we are like the taliban in arab countries… arent we better then that.?

    Anonymous
    Anonymous
    14 years ago

    So the chacmei Chelm will get together & come out with a huge issur on the company FOX & they will take it down because of the pressure & then what? Did Rafeli become a baal tsheuvah? No, she will resent the torah even more so what did they accomplish?

    formally
    formally
    14 years ago

    they have a right to boycott the company, people do it all the time is our right in a free country.

    Of course the company can ignore the boycott.

    If enough people boycott it will be successful if not it won’t be.

    PS when ever we say freedom in the US or other countries we mean freedom from the government.

    #18
    remeber we jews are proud with our god and torha, and inmodest is against tora jews

    when Israel becomes a theologian country like Iran your argument will prevail, In a secular state. Go fly a kite

    Anonymous
    Anonymous
    14 years ago

    Its none of their xxx’n business. The photos are legal and modest by normal standards. If they don’t like them don’t look.

    Anonymous
    Anonymous
    14 years ago

    i lived in bnei brak they have a store on rechov rabbi akiva that sells to the frum crowd. i.e. tshirts sweat shirts socks etc. for u american people u must understand bnei brak is called ihr hatorah vichassidus for a reason. there are well over a thousound shuls n yeshivas in a three mile radius. its not boro park. the people for the most part are poor and are bnei torah. its a differant life . so dont make fun when they want to shelter their kids. if u lived there u would value the concern of such a hurtfull billboard. trust me five years ago i would not of understood but after seeing how much people there give up to raise their kids i appreciate it

    Anonymous
    Anonymous
    14 years ago

    This is a publicity stunt by Fox, and the Yidden are falling right into their trap by their protests.

    Anonymous
    Anonymous
    14 years ago

    the mo posters on this site don’t even realize how low they have stooped, they ridicule every davar shebikidusha and nock every rav & posek who tries to do something lechvod hatorah, they always claim the same thing,freedom of this feedom of that, but in reality they are only expressing their hatred to anything heilig. stop already, you don’t realize what a hole your digging for yourself, you will have to answer after 120, & all you’ll be able to say is that you spent your life (convincing yourself that you’re) fighting for democracy. don’t you see this is not the derech hatorah. if you don’t understand everthing rabbonim do, keep quiet, they might be right, constantly bashing them puts you in a terrible position to face the bais din shel maalah. this post is not to defend any position, the rabbonim don’t need my ok, its just a wake up call to stop this hatred to everything holy, or at least to keep it to yourself. I promise you if you would spend a few moments reading your own posts before submiting them you would be horrified by what has become of you & you might not believe you actually wrote them. stop stop stop before you suffer the consequences of expressing yourselves as such sonie torah- all in the name of freedom. & one important thing to remember, one of the gedolim once said (i think it was reb moshe but I’m not sure) that as much as we frum jews benefit from americas democracy we must remember that the entire idea of democracy is against the ideaoligy of the torah, a jew does not have freedom of speech or freedom of religion or freedom of anything, we have a torah that mandates to us exactly how to live with torah shebal peh and rabbanon to outline everything for us. I know you realize this but you have become way too caught up in a web of hatred to realize that we ehrlicha chareidim try to live our lives this way, you should also begin to. I don’t want to go into names but none of the mo rabbonim ever quoted by you ever ever spoke with such venom about the chareidim.

    Freedom of Expression
    Freedom of Expression
    14 years ago

    Israel is a a “free” country just like the US. If the company wishes to have an immodest ad that is their business. If the ppl want to stand up for what they hold is right – that is their right too. They didn’t throw rocks, they didn’t color the bilboard, they are boycotting the store. Extremely civil and democratic. I think those of you who have an issue with this are ppl who look at the pritzus and enjoy it. You rationalize your behavior by claiming you can’t stop someone else’s rights. You are just fooling yourself. A person has no right to flaunt their beliefs in your face. If they do, you have the right to do something civil about it. I think it is appalling that all us men even know who Bar is. Are we trully worried about her yiddishkeit that she will hate us if we get the poster down? Should we care? We care more about her spirituality than she ever will but we shouldn’t sit back and say she should do what she wants in front of our face. 99% of the human race wouldn’t do what she is doing or done. 100% of any bais yaakov girl would die before even dreaming of being where she is, both physically and spiritually. But, some parutz is worried about he frumkeit. Idiot. Unfortunately, there are other yidden who have done much worse than what she has done and doing. We need to daven for them all and welcome them with open arms – when they are willing to act morally correct to us. Until then she is nothing more than a shiktza that happens to be an Israeli jew. I think it very sorry that she is what most ppl associate with Israel. First thing about Eretz Yisroel that comes to my mind is the wall and what is stands for. I think that’s what the zealots in Bnei Brak think too. Kol Hakavod to them.

    Anonymous
    Anonymous
    14 years ago

    everyone missed the obvious…. Rabbi Bloi calls himself the chairman of “Guardians of Sanctity and Education” – is he serious? he has a made up group and people are paying attention to him? and he thinks FOX clothing company is going to shake in their boots? c’mon… i’m chairman of the “good bakery” group, so everyone has to give me free danishes or i’ll get the community to boycott their store…???

    ST
    ST
    14 years ago

    Why are people attacking the Chareidim? they are allowed to do as they wish! its not as if they are forcing anyone to do anything, its only that they are sending a message, we dont want this here, we have not yet sunk to such a low immoral level.
    whats the big deal?

    KACH 613
    KACH 613
    14 years ago

    If you don’t like the billboard don’t look at it!!! This is why people hate Charadim all day Tznis, Tznis, Tznis, we should work on our bain odam lachavaro and learn how to act in public and people would respect us much much more. I personally will go to Fox get something and tell them I’m a Charadi that believes in freedom.

    Anonymous
    Anonymous
    14 years ago

    EY is a mokom koidesh. Bar Rafaeli is inimical to kedusha because of who and what she is and how she mistreats her Yiddishe neshomo, never mind how she dresses in this ad. (It is impossible not to know who she is unless you do not use the Net because she was involved with a well known shaygetz and even the news sites bombarded us with headlines about the two lovebirds). For once I agree with the boycott crowd, though the bnos Yisroel who would shop at Fox are not those who would listen to a boycott call. They might be the ones who could write in and protest the campaign instead.

    Anonymous
    Anonymous
    14 years ago

    who are they kidding there is nothing in a fox store that they buy and their stores are all over isreal what is happening with these self proclaimes ayatollers is that they are causing a back lash even among normal frum people but worse yet is that in this case they will be ineffective

    Authentic Londoner
    Authentic Londoner
    14 years ago

    Do you seriously think that companies choose and know the location of every one of their advertisements or they have wish to pay for upsetting their customers?

    Companies approach advertising companies who will plan a campaign for them. Those advertising companies then approach the hoarding companies who will put up these advertisement in an agreed number of sites . If an advertisement causes offense it shows that someone has messed up because that is not what the companies want. It is as big a mistake by marketing to the wrong people. If for example I was in the business of building executive jets and employed advertising to market my planes, I would be very upset to see that the advertisers were charging me for placing adverts in Der Yid because it clearly is not the market which I am after. Likewise with Fox’s adverts. They did not expect these adverts to end up where they did.

    Some years ago in the UK, an underwear supplier had a large marketing campaign which featured very provocative photos of nearly nude young women. One advert appeared as a large hoarding directly next to a mosque! Whilst most of the press found this incident extremely funny, the advertisers immediately removed it as they are not in the business of upsetting people.

    way to go
    way to go
    14 years ago

    The best way to protest is to boycott. The company will have to make a choice about it’s desire to please the charedim vs it’s desire to appeal to the sluts. This is democracy and capitalism at it’s best.

    amichai barlev
    amichai barlev
    14 years ago

    they put up such an ad in the neigborhood of our yeshiva in gush etzion and the R”Y Rabbi aron lichtenstein shlitah had them take it down. sorry but on this one I agree with them

    To Auther
    To Auther
    14 years ago

    Its not right that VIN should advertize this modal i know a chasidishe yingerman that didnt know to say about modal bar refeali, and now he was on her site already! if you are a yerai shumim you shouldntpost such news again

    Astomeono
    Astomeono
    14 years ago

    Hey pepole I would like to obstruct prospering hello i like be afflicted with together with under majority pepole, and dispensation trappings with them